New Gillette ad tackles body positivity


Gillette made headlines earlier this year by releasing an ad during the Super Bowl that revolved around toxic masculinity. The response was mixed, with many saying there isn’t anything toxic about being a manly man.

Now, the company is tackling the body positivity movement by releasing a new ad for their Venus razor line that features a plus size model.

They followed up that tweet with this message:

“Venus is committed to representing beautiful women of all shapes, sizes, and skin types because ALL types of beautiful skin deserve to be shown. We love Anna because she lives out loud and loves her skin no matter how the โ€œrulesโ€ say she should display it.”

People were not feeling the message though, saying it instead tells people it’s ok to be morbidly obese.

Others praised the company for representing all women in their advertising.


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